摘要
随着经济的不断发展，人们的意识关注点逐渐由物质领域转移至精神领域。再此背景下，审美经济应运而生，并且正逐渐渗透到人们日常生活与经济生产中。相对于传统经济，审美经济更注重于人的主观因素的影响。将审美要素融入到经济实践活动当中，这不仅为传统经济活动增加了新的内容，为生产者提供了新的市场机遇，同时，也为消费者增加了新的消费理由以及全新的体验。随着社会的发展，传统经济逐渐转向审美经济，物质追求逐渐转向精神需求，经济实践与审美意识相结合，被认为是经济的人性化回归。但任何事物的发展都有其两面性，过分片面地追求精神享受也会带来新的问题。
通过对审美经济的实践基础的分析和研究，将前工业时代、工业时代和后工业时代的基本生产要素进行梳理，可以更好地研究影响审美经济发展的客观因素。审美经济是历史发展的产物，从萌芽阶段到起步阶段，再到发展阶段，对各个阶段的内容、认知度，以及表现形态各不相同。从生态哲学的视角上把握审美经济的认识过程，以组成审美经济活动中的人与经济、人与人、人与自然的整体和谐关系为基础，可以深入分析消费认识、审美感知、生态认知、环境保护意识等之间的联系与变化。
生态哲学的整体性原则为审美经济的未来社会发展趋势指明了方向。审美经济是一种以审美意识为主导理念的经济发展模式，而生态哲学是研究自然、社会与思维的整体关系的学科。不论是从内在的关系性角度，还是通过外部的关联性角度，生态哲学与审美经济的整合研究都必定会推动社会的不断进步。
关键词：审美，审美经济，生态，生态哲学
Abstract
With the continuous development of economy, people's attention gradually shift from thematerial field to the spiritual realm. In this context, the aesthetic economy comes into being,and gradually infiltrates into people's daily life and economic production. Compared with thetraditional economy, the aesthetic economy pays more attention to people's subjective factors.
The aesthetic economy puts the aesthetic elements into practical economic activity. It not onlyadds the new content for traditional economic activity and provides new market opportunitiesfor producers, but also adds new consumption experience for consumers. With thedevelopment of the society, the traditional economy is gradually turning to the aestheticeconomy, and the material pursuit is gradually turning to the spiritual demand. Thecombination of economic and aesthetic is regarded as the return of human nature. But everycoin has two sides, excessive pursuit of spiritual enjoyment also brings new problems.
Through the analysis and study of the practice basis of aesthetic economy, productivefactors are sorted out in former industrial age, industrial age and post industrial age. It can bebetter to study the objective factors that affect the development of aesthetic economy.
Aesthetic economy is the product of historical development. The content, awareness andmanifestation modes differ from each other from the initial stage to the development stage. Tostudy the understanding process of aesthetic economy based on the harmonious relationship ofecological philosophy can deeply analyze the relations and changes of consumption cognition,aesthetic perception, ecological cognition and environmental protection consciousness.
The holistic principle of ecological philosophy points out the direction to the future socialdevelopment of aesthetic economy. Aesthetic economy is a kind of economic developmentmode with the leading idea of aesthetic consciousness. Ecological philosophy is a subjectstudying the overall relationship among nature, society and thinking. The integration study ofecological philosophy and aesthetic economy is bound to promote the continuous progress ofsociety whether from the angle of internal relationship or from the angle of externalconnection.
Key Words: Aesthetic, Aesthetic economy, Ecology, Ecological philosophy
目录
摘要
Abstract
第 1 章 绪论
1.1 研究背景及意义
1.2 国内外研究现状
1.2.1 国外研究现状
1.2.2 国内研究现状
1.3 研究思路与方法
1.3.1 研究思路
1.3.2 研究方法
1.4 创新点
第 2 章 审美经济的相关解读
2.1 审美的生态解读
2.1.1 审美的内涵
2.1.2 审美的生态意义
2.2 审美经济的生态解读
2.2.1 审美经济的内涵
2.2.2 审美经济的生态意义
第 3 章 审美经济生态的实践基础
3.1 审美经济生态之前工业社会
3.2 审美经济生态之工业社会
3.3 审美经济生态之后工业社会
第 4 章 审美经济生态的认识过程
4.1 审美经济生态之认识的萌芽阶段
4.2 审美经济生态之认识的起步阶段
4.3 审美经济生态之认识的发展阶段
第 5 章 审美经济的社会发展趋势
5.1 实践趋势：走向生态经济
5.2 认识趋势：走向生态价值观
5.3 整合趋势：走向生态共同体
第 6 章 结束语
参考文献
致谢
